VALLEY MED PRIMARY CARE BRANDING AND WEBSITE
OBJECTIVE: Revamp the branding and web design for a long-standing family medical practice undergoing new ownership and a move to a new location. This women-owned company desired a versatile visual identity that captures the clinic's ties to the Willamette Valley while instilling a sense of peacefulness. By aligning the branding with the clinic's roots and values, the goal was to facilitate a smooth transition for patients and ensure their ongoing comfort and trust in the care provided.
ROLE: Visual Identity, Information Architecture, UI Design
